Thursday, September 20, 2007

Beyond Enemies

Despite the title, this article at WorldChanging (Working With the Enemy) certainly gets it. If we want global action against climate change, it is going to be companies who will deliver it. For as much good as all the lobbying groups and NGOs do, most only press others into action. It is going to take the financial might of Home Depot, Wal-Mart, etc. to bring about real change.

If environmentalists see corporations as the enemy, the battle is already lost. If corporations are an ally, there is no battle at all. There is cooperation.

1 comment:

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